Small business health insurance in Washington

For small employers in Washington State, providing health insurance to your employees is essential. Not only does it help attract and retain skilled professionals, but it also showcases your commitment to the health and well-being of your team and their families. However, understanding the health insurance landscape in The Evergreen State can be challenging.

If traditional health insurance feels too costly or restrictive, we have a solution. See how PeopleKeep can help employers offer a cost-effective and flexible health benefit through a health reimbursement arrangement (HRA).

Washington outline

Washington small business health insurance information

In Washington, over 192,000 small businesses have fewer than 50 employees. But, only around 31% provide health coverage to their teams. This means that if you do offer a health benefit, you’ll be better able to compete for talent versus over two-thirds of similarly sized businesses.

However, finding health benefits that align with your team’s needs and budget can be daunting. If traditional health insurance feels out of reach, don’t worry—there are still plenty of options to explore.

This guide highlights the importance of offering health benefits for your Washington-based business. It also explores a wide range of coverage solutions, including alternatives to traditional group plans.

Topics covered in this guide include:

  1. Overview of small business health insurance in Washington
  2. Importance of small business health insurance
  3. Small business health insurance in Washington
  4. Average cost of health insurance in Washington
  5. What plans are available on the individual market in Washington?
  6. COBRA in Washington
  7. How PeopleKeep can help

Overview of small business health insurance in Washington

Providing health benefits to your employees is a key step in fostering a positive and supportive workplace culture. Fortunately, small employers in Washington have various health benefit options, each with its own advantages and challenges.

Traditional group health insurance is a common choice for many employers. These plans provide employees with basic medical coverage through a policy that an employer selects at a set premium rate. However, group plans can be costly for small businesses. They may also have difficult-to-meet participation requirements.

An increasingly popular alternative is a defined contribution health plan, like an HRA. With an HRA, employers can reimburse employees for qualified out-of-pocket medical expenses and individual health insurance premiums tax-free.

By exploring the different options available, you can choose the right health benefit to support your team while staying within budget.

Importance of small business health insurance

Including health insurance in your employee benefits package can help your organization stand out to job candidates and create a healthier workforce. In the sections below, we’ll review why providing health benefits is a strategic decision for your business.

The employer mandate

Federal law requires businesses with at least 50 full-time equivalent employees (FTEs) to provide health insurance to their staff. The Affordable Care Act (ACA) imposes specific requirements on applicable large employers (ALEs).

Here’s a summary of the employer mandate:

  • Employers with 50 or more FTEs must offer affordable health insurance that meets minimum essential coverage (MEC) to at least 95% of their full-time employees and their dependents.
    • An ALE may face tax penalties if they fail to meet this requirement and at least one employee purchases subsidized coverage on a public exchange.
  • ALEs must ensure their health plans cover at least 60% of the average medical costs for a standard population to meet the minimum value requirement.

While the ACA doesn’t mandate health insurance for smaller businesses and nonprofits, offering health benefits can help attract and retain talented employees in a competitive labor market.

Benefits of providing health insurance to employees

Offering health coverage provides numerous advantages beyond simply meeting employer mandate requirements.

Here are some key benefits of providing comprehensive health benefits:

  1. Increasing employee satisfaction and retention. Employees who feel valued and supported are more likely to remain with your company, reducing turnover and minimizing the costs associated with recruiting and training new hires.
  2. Attracting top talent. A strong benefits package is a major factor for job seekers. Our 2024 Employee Benefits Survey found that 81% of employees consider benefits crucial when evaluating job offers, and 92% prioritize health benefits.
  3. Improving productivity and well-being. Health coverage enables employees to access necessary medical care so they can stay focused and effective at work. Healthier employees also experience fewer sick days and less work-related stress, leading to better job performance.

By investing in health benefits, you’ll create a supportive work environment that improves loyalty and enhances your team’s productivity.

Small business health insurance options in Washington

Many health insurance options are available in Washington, and they all have different pros and cons. So, it’s vital to research each option before choosing one.

Group health insurance in Washington State

Many small businesses in Washington provide traditional group health insurance to their employees. These plans enable employers to share premium costs with their staff, making health coverage more affordable for large groups. Additionally, you can extend a group plan to your employees’ spouses and dependents for added value.

Group health insurance plans typically fall into one of these network types:

  • Preferred provider organization plans (PPOs): PPOs are among the most popular options. They offer access to a network of providers at discounted rates. These plans also cover out-of-network care, though at a higher cost.
  • Health maintenance organization plans (HMOs): HMOs rely on a defined network of providers who either work exclusively with the HMO or have contracts to serve its members.
  • Exclusive provider organization plans (EPOs): EPOs combine features of PPOs and HMOs. For example, they require members to use in-network providers but allow visits to specialists without referrals.
  • Point of service plans (POSs): POS plans encourage using in-network providers for lower costs. But, members must get a referral from a primary care physician for specialist visits.

Larger businesses have a better chance of finding affordable group plans because they can spread risk across a larger employee base, which can lower premiums. However, many health insurance companies require at least 70% of eligible workers to enroll in the policy. Reaching this threshold can be challenging for smaller companies.

Group health insurance can also be a significant expense for small businesses. KFF found that employers cover 84% of premiums for individual plans and 75% for family plans on average in 2024. These costs can quickly escalate depending on the number of participants.

If you’re considering choosing a group plan for your company, you must know where to go. Small group plans are available for organizations with fewer than 50 FTEs. Washington doesn’t have a Small Business Health Options Program (SHOP) Marketplace. But, employers can get a small group health plan directly from an insurance company or work with a broker.

According to HealthCare.gov's rate review site, the following health insurance companies offer small group plans in Washington in 2025. The availability of these plans varies by county and rating area.

Insurance company

Network type

SHOP status

Asuris Northwest Health

 

Off-exchange plans

Kaiser Foundation Health Plan of Washington Options, Inc.

PPO

Off-exchange plans

Kaiser Foundation Health Plan of Washington

 

Off-exchange plans

Kaiser Foundation Healthplan of the NW

PPO, POS

Off-exchange plans

Premera Blue Cross HMO

HMO

Off-exchange plans

Premera Blue Cross

EPO

Off-exchange plans

Regence BlueCross BlueShield Of Oregon

 

Off-exchange plans

Regence BlueShield

 

Off-exchange plans

UnitedHealthcare Insurance Company

 

Off-exchange plans

UnitedHealthcare of Washington, Inc.

 

Off-exchange plans

According to KFF, the average annual premium in 2024 was $8,951 for self-only coverage (or $746 per month) and $25,572 for a family plan (or $2,131 per month). These high prices may make a group plan too much of a financial hardship for small businesses. If you’re looking for a more manageable way to provide health benefits, you may want to explore other options.

Integrated HRAs

If you’re considering offering a group health plan, you can enhance it with an integrated HRA. Also called a group coverage HRA (GCHRA), this health benefit is for Washington employers of any size that offer a group plan. Only employees enrolled in your group policy can participate.

With this HRA, you give your employees a monthly allowance that they can use for qualified out-of-pocket healthcare costs. Once they show proof of an eligible medical expense, you reimburse them tax-free up to their allowance amount. However, premiums aren’t eligible for reimbursement.

Eligible expenses include costs the group plan doesn’t cover or fully cover, like:

  • Deductibles: This is the amount you must pay out-of-pocket before your insurer begins to cover healthcare costs.
  • Coinsurance: This is the percentage of costs you must pay for a covered medical service after meeting your annual deductible.
  • Copays: This is a fixed amount you must pay for covered services and items after receiving medical care.

One of the main advantages of a GCHRA is its flexibility, allowing you to tailor it to your company’s unique needs.

Here’s how you can customize a GCHRA:

  • GCHRAs work with any group health plan but are particularly beneficial when paired with a high deductible health plan (HDHP). The HDHP helps reduce premium costs, while the GCHRA assists employees in managing higher deductibles.
  • There are no minimum or maximum limits for GCHRA allowances. This gives you the freedom to set amounts that align with your budget.
  • You can vary allowances and eligibility by seven employee classes for extra personalization.

Offering stand-alone HRAs instead of group health insurance

Instead of getting group coverage, your employees can enroll in individual health plans.

When you compare individual and group plan coverage options, it’s easy to see individual health insurance policies in Washington State tend to be more affordable than employer-sponsored policies. In fact, silver-level individual health insurance premiums are cheaper on average than small group coverage in all but two counties.

Below are the monthly premium costs for a 50-year-old with a silver plan in several Washington counties in 2025:

Location

Small group coverage

Individual coverage

Clallam County

$716

$598

Douglas County

$702

$624

Lewis County

$694

$598

Mason County

$671

$566

King County

$624

$580

Kittitas County

$649

$556

Klickitat County

$646

$630

Pierce County

$632

$566

Snohomish County

$633

$564

Spokane County

$603

$551

Thurston County

$632

$566

Walla Walla County

$639

$521

Yakima County

$613

$556

All table data from Ideon’s 2025 premium comparison map.

You can break free from traditional employer-sponsored health insurance with a stand-alone HRA. Unlike integrated HRAs, stand-alone HRAs don’t require a group health plan. Instead, you can reimburse employees tax-free for eligible out-of-pocket costs, including individual health insurance premiums.

Like integrated HRAs, stand-alone HRAs let you set a monthly allowance and reimburse your staff for eligible medical expenses. Employees enroll in their preferred individual health coverage, and you reimburse them for their premiums and other medical costs.

There are two types of stand-alone HRAs:

Individual coverage HRA (ICHRA)

The ICHRA is for employers of all sizes. There’s no maximum contribution limit, and you can vary allowances and eligibility using employee classes. Employees must have a qualified individual health plan to participate. ALEs can also design an ICHRA to satisfy the employer mandate instead of purchasing a one-size-fits-all group plan. 

LEARN MORE ABOUT ICHRA

Qualified small employer HRA (QSEHRA)

The QSEHRA is for small employers with fewer than 50 FTEs. While it has no minimum contribution limits, the IRS sets annual maximum limits. Employees must have a medical plan with MEC to participate in the QSEHRA. This is the perfect option for small businesses and nonprofits that are new to offering health benefits.

LEARN MORE ABOUT QSEHRA

Stand-alone HRAs are alternatives to group plans for small employers in Washington. With a QSEHRA or ICHRA, you can provide comprehensive coverage within your budget while giving your eligible employees more flexibility and choice over their healthcare.

Association health plans

Association health plans (AHPs) are another option for small businesses and self-employed individuals with fewer than 50 employees. These plans enable businesses to join forces—often based on a shared industry, profession, or geographic region—to purchase health insurance as a larger group. By pooling resources, AHPs can have more affordable premiums.

Although AHPs operate similarly to traditional health insurance, they’re not required to comply with all ACA regulations, making them unsuitable for ALEs. Additionally, AHPs may have limited coverage options, which might not address all of your employees’ healthcare needs.

If you’re looking for greater flexibility and customization, an HRA may better fit your needs.

Supplemental and ancillary health insurance

Supplemental health benefits are optional policies that can improve your employee benefits package. Traditional health insurance covers a range of medical expenses, but it doesn’t address everything. Supplemental benefits can bridge these gaps by covering specific costs, such as emergency room visits or hospital stays, for additional financial protection.

It’s worth noting that most supplemental plans do not satisfy the MEC requirements under the ACA. However, they are a valuable way to complement your existing health insurance offerings.

Adding ancillary benefits, like dental and vision insurance, can further enhance your benefits package and offer your staff extra peace of mind.

Some of the most common types of ancillary and supplement health benefits are:

  • Critical illness insurance: This benefit covers medical emergencies that regular insurance may not fully cover, such as cancer or a stroke.
  • Accident insurance: These policies help pay for medical costs resulting from a covered accident.
  • Vision and dental insurance: Most major medical plans don’t cover or fully cover vision or dental expenses for adults. An HRA can also reimburse employees for these expenses.
  • Hospital indemnity insurance: These plans help employees pay for hospital confinement costs that standard health plans don’t typically cover. 
  • Health savings account (HSA): An HSA is an employee-owned account you and your employees can contribute toward. Employees can then use their HSA funds to save and pay for future medical expenses. HSAs require HSA-qualified health plans.
  • Flexible spending account (FSA): A healthcare FSA allows you to help pay for your employees’ out-of-pocket medical expenses. It covers many items an HRA does except insurance premiums.

Average cost of health insurance in Washington

The cost of group health insurance depends on several factors, including the following:

  • Age
  • Number of enrolled employees
  • Plan type
  • Family size

However, individual insurance works differently from group health coverage.

The cost of an ACA individual health policy varies by the following factors: 

The table below shows the average lowest-cost premiums for each metal tier for a 40-year-old in Washington, according to KFF.

Average lowest-cost bronze premium

Average lowest-cost silver premium

Average benchmark premium (second-lowest-cost silver plan)

Average lowest-cost gold premium

$309

$416

$434

$443

All public exchange health plans must provide MEC and cover the ACA’s ten essential benefits. Private health exchanges offer ACA-compliant plans and non-ACA-compliant plans, such as supplemental benefits.

What plans are available on the individual market in Washington?

Individuals and families in Washington searching for health insurance plans have many options on the individual market. Residents can buy a qualified plan on the state’s Marketplace, Washington Healthplanfinder. Roughly 272,494 people enrolled in coverage through the Washington Healthplanfinder platform during the 2024 Open Enrollment Period.

The following is a list of insurance carriers offering individual plans in 2025.

Insurance company

On- or off-exchange

Asuris Northwest Health

Off-exchange

BridgeSpan Health Company

On-exchange

Community Health Plan of Washington

On-exchange

Coordinated Care Corporation

On-exchange

Kaiser Foundation Health Plan of Washington (Kaiser Permanente)

On-exchange

Kaiser Foundation Healthplan of the NW (Kaiser Permanente)

On- and off-exchange

LifeWise Health Plan of WA

On-exchange

Molina Healthcare of Washington, Inc.

On-exchange

Premera Blue Cross

On-exchange

Providence Health Plan

Off-exchange

Regence BlueCross BlueShield of Oregon

On- and off-exchange

Regence BlueShield

On- and off-exchange

UnitedHealthcare of Oregon, Inc.

On-exchange

All table data from HealthCare.gov’s rate review site.

You can enroll in a plan during the annual Open Enrollment Period, which is from November 1 through January 15 in Washington. If you have a qualifying life event, you’ll trigger a special enrollment period and can choose a plan midyear.

Individuals and families with state-based marketplace plans may also be eligible for federal premium tax credits. In 2024, 72% of Washington residents who enrolled in a plan through the Washington Healthplanfinder platform qualified for subsidies.

COBRA in Washington

The federal Consolidated Omnibus Budget Reconciliation Act of 1985 allows former employees and their dependents to keep their employer-sponsored group health plan for a specific time after a qualifying event.

Here’s how federal COBRA works:

  • Eligibility. Former employees who leave, retire, or are let go for reasons other than serious misconduct may qualify for COBRA. Employees who have reduced work hours may also be eligible.
    • Qualified dependents may also receive coverage if the employee dies, gets divorced, becomes eligible for Medicare, or turns 26.
  • Duration. Coverage lasts up to 18 months, but eligible individuals can extend it under certain conditions.
  • Affected organizations. COBRA applies to all businesses with 20 or more FTEs offering their employees health coverage.
  • Payment. The individual—not the employer—must pay the monthly premium. This includes the employer's and employee's share of the premium and administrative fees.

Washington doesn’t require employers with fewer than 20 employees to provide continuation coverage. However, in nearly all situations, Washington employers must offer their employees the choice to convert to individual coverage if their group health plan ends.

How PeopleKeep can help Washington employers

If you’re seeking a flexible and affordable way to provide health insurance in Washington, PeopleKeep offers a simple solution. Our HRA management software enables small and mid-sized businesses to design and administer tailored health benefits that fit their budget and objectives.

With PeopleKeep, you can customize an HRA to suit your company’s unique needs. Your employees can then choose the health plans that are best for them. Our platform streamlines the process, allowing you to control costs while ensuring employees receive essential healthcare.

We handle the administrative tasks, including reviewing and processing employee claims for reimbursements. This saves you time and ensures your business complies with federal regulations.

We also allow employees to enroll in health and ancillary coverage from within our user-friendly platform. If you want to work with a broker, no problem! Your broker can still sell individual health insurance plans to your employees and help manage your benefits. Simply have your broker contact us to learn more and set up an HRA for your staff.

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